How did matcha make its way from teacups to your cosmetics cabinet?
Walk down the skincare aisle at your local beauty store and you’ll see it: labels that read like café menus. Matcha clay masks. Turmeric glow drops. Latte blush sticks. Food is skin and vice versa. But why does that happen? Scroll through Instagram and you’ll find matcha everywhere, in various shapes and forms. For some,…